The Level 3 Audi A8 Will Almost Be The Most Important Car In The World – Forbes

Posted: Monday, September 11, 2017

Don’t expect to chill with a movie while your car drives you home, even if a self-driving car proposal was approved by the U.S. House of Representatives this week. Right now, only one production car has the technology to do it and that car is Audi’s next A8, due on sale later this year.

Audi Media

The upcoming Audi A8 delivers unprecedented levels of self-driving technology. And one button to use it all. Photo: Audi Media

And there are massive hurdles to even that. For starters, every car that proclaims any self-driving status today has up Level 2 autonomy (a status determined by the Society of Automotive Engineers, or SAE).

Yes, even Tesla.

The first SAE Level 3 car (which means the driver will no longer be in charge of monitoring the road and controlling the car) will be Audi’s A8. Slated for launch late this year, the limousine has, by some margin, the most advanced self-driving tech in production, which it calls Traffic Jam Pilot.

The trouble is it’s just not very confident about it.

Oh, it’s confident in a tell-the-world-about-it way, but not in a put-pressure-on-legislators kind of way. Probably because, as Ground Zero of the Volkswagen Group’s Dieselgate scandal, its suggestions might not be viewed as coming from the ethical high ground.

It’s also not very confident about throwing its new tech out there so its drivers can spread the word, like Teslavangelists tend to do with their cars’ more rudimentary Level 2 systems.


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