Europe’s Car Boom Leaves Auto Makers Hunting for Profits – Wall Street Journal
After years of cost-cutting, slimming and moving production to low-wage countries, Europe’s car makers should be sitting pretty. But in the midst of their biggest sales boom in years, the payoff for many has been barely break-even.
Cheap financing and pent-up demand have driven 2015 European car sales to the highest level in six years. IHS Automotive reported on Wednesday that sales in Western Europe—which accounts for about 80% of…