Ford continues sales momentum in China in November – USA TODAY
DETROIT — Ford experienced strong November sales in China which leave the automaker just shy of the 1 million mark so far this year.
Ford sold 106,283 vehicles last month — a 9% increase from a year ago — bringing the year-to-date total to 990,356.
Breaking that down, the passenger car joint venture Changan Ford Automobile sold 84,546 vehicles in November which was a 22% increase from the same period a year ago. The joint venture has sold 739,465 vehicles through the first 11 months, up 3%.
Conversely, sales were down 20% in November to 20,608 for Jiangling Motors, Ford’s commercial vehicle joint venture. Year-to-date sales of 226,968 were down 5% from 2014.
Automakers had experienced a slowing of the sales pace in China through much of the year but consumers have returned to the market to take advantage of a government tax break that is serving as an incentive to buy new vehicles
In September, the Chinese government reduced the 10% sales tax on vehicles with engines of 1.6 liters or smaller, which encompasses more than two-thirds of new vehicles sold in the market.
General Motors reported a 14% increase in sales in November for its best November ever and a second strong month after declining sales for most of the year.
Some of the growth is attributable to the new Buick Envision small crossover that is built in China for that market. Last week GM confirmed plans to import the China-made vehicle it for sale in the U.S. next summer.
Ford is not a big player like GM or Volkswagen but has been aggressively investing in more plants in the world’s largest auto market and increasing its lineup with an emphasis on more crossovers and a new Taurus as part of a commitment to introduce 15 new vehicles by the end of this year. It also has introduced the Lincoln luxury brand to the market, importing vehicles from the U.S.
“We are pleased that more and more customers are relying on Ford to provide them with vehicles they both want and value,” said John Lawler, CEO of Ford Motor China. “We remain committed to offering a full range of high-quality, safe, smart and fuel-efficient vehicles in China.”
Among the big gainers in November was the Ford Mondeo (Fusion) midsize sedan that experienced a 13% sales hike and has surpassed 100,000 for the year. The Ford Kuga (Escape) and larger Ford Edge crossover each exceeded 10,000 sales in November.
The lineup continues to expand next year with plans to add the C-Max Energi plug-in hybrid and a hybrid version of the Mondeo.
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