Nissan, Honda US sales up, but Toyota down – USA TODAY
Toyota’s U.S. sales fell 5.6% in June, compared to a year earlier, as car sales slumped — but the other two major Japanese automakers, Nissan and Honda, enjoyed increases of 13.1% and 3.2%, respectively.
The uneven performance in the U.S. for the Japanese automakers represented the dynamic shifts taking place in the auto industry, powered by the rise of crossover vehicles and rock-bottom gasoline prices.
Toyota sold 198,257 units in June, while Honda sold 138,715 vehicles and Nissan sold 129,495.
The Toyota brand posted a 6.2% decline, while the company’s luxury Lexus brand fell 1.3%.
The Nissan brand recorded a 13.4% increase for the month, while the Infiniti luxury brand recorded a 10.7% increase.
Honda’s namesake brand rose 7.1%, but the company’s luxury Acura brand suffered a 26.9% slump.
With gas prices averaging $2.28 per gallon nationwide, according to GasBuddy.com, bigger vehicles are flying off the dealership lots. That boosted vehicles like the Toyota RAV4, up 10.2% to 27,365 units, and the Nissan Rogue, which hit a single-month high of 29,246 units, up 26%.
But low gas prices continued to undermine vehicles such as the Prius hybrid, which plunged 26.7% to 11,027 vehicles.
Overall auto industry sales growth projections for June ranged from a low of 4.9% by LMC Automotive and J.D. Power to a high of 5.4% by TrueCar.
To be sure, discounts are helping fuel the industry’s growth. Average incentives per industry vehicle hit an all-time high for June at $3,278, up 3.8% from a year ago, according to LMC and J.D. Power.
Nissan incentives fell 5.6% for the month, compared to a year earlier, to $3,208 per vehicle, according to TrueCar. Honda incentives fell 3.7% to $1,845 per vehicle, and Toyota incentives rose 5.1% for the month to $2,108 per vehicle.
Follow USA TODAY reporter Nathan Bomey on Twitter @NathanBomey.