Toyota and Uber Reach Investment, Lease Partnership – Wall Street Journal
Toyota Motor Corp. said it had invested in Uber Technologies Inc. as part of a strategic alliance aimed at getting more drivers on the ride-hailing service.
The companies said they plan to offer vehicles to Uber drivers through a new leasing program operated by Toyota’s lending unit. Details of the leasing program and terms of the investment weren’t disclosed.
Uber and its top U.S. competitor, Lyft Inc., are striking deals…